#PS100 – The top 100 Products that consumers searched for in August

Welcome to the #PS100 where we go into the detail of the most popular products consumers searched for in August. Pricesearcher works with many partners and we are delighted to be adding to the list by officially launching our partnership with GS1 UK today.

Highlights from our August data

  • Garden was the most searched for category in August, accounting for 34% of the top 100 search volume with lawnmower and gazebo’s featuring high up as they did in July
  • Footwear and Apparel had declined in 1% compared to the previous month, this category made up 26% of the total search volume with dresses, biker jackets and t-shirts very popular
  • In the summer DIY months people have time for home improvements and they increased by 2% making it to the top three most searched categories in the #PS100 with kettle, microwave and cordless drill as the biggest terms
  • Electronics declined 2% following July’s trends when it went down 19%. 4k tv, led tv and smart tv were the most searched keywords within the category which accounted for 14% of the total search volume
  • Food and Drink, Cosmetics and Experience stay very steady making up the lower places in the top 100 searches

Garden – 34% of the top 100 search volume

Our Garden category saw a decline of 1% compared to July’s search volumes having been the number one category for both July and August with people wanting to enjoy the summer looking for garden tents and sun loungers.

Garden keywords in the #PS100

garden ornaments

lawnmower gazebo hedge trimmer

garden tools

garden tent chainsaws pressure washer
qualcast lawnmower rabbit garden ornament garden hose

lawn scarifier

rotavator

garden gates pressure washer folding sun lounger
petrol hedge trimmer garden gazebo flymo lawnmower petrol lawnmower

garden chairs

hedge trimmer Bosch cordless hedge trimmer plastic garden storage

wheelbarrow

gas trimmer pop up tent bbq grill
hedge trimmer

garden chair covers

Footwear and Apparel – 26% of the top 100 search volume

The wedding and summer seasons continue and the UK enjoyed a bright and sunny bank holiday weekend so it was no surprise to see people looking for different kinds of dresses, skirts and sandals.

Footwear and Apparel keywords in the #PS100

skirt dress

lace dress smocking dress floral maxi dress
dresses print dress biker jacket

t-shirt

v neck jumpsuit

sandals waistcoat pick jacket
clutch bag dress prom dress

cotton shirt

swimsuit

jumpsuit cap glitter shoes
hoodie cotton polo chino shorts

midi skirt

suit trouser

flip flops

three piece fit suit

Home – 20% of the top 100 search volume

Home has been up for two months in a row, by 6% in July and 2% in August compared to the previous months. The most popular items being freezer, microwave, washing machine and drills.

Home keywords in the #PS100

kettle

microwave cordless drill freezer
white wardrobe drills washing machine

duvet set

chest freezer

ghd styler electric cooker fridge freezer
ladder headboard

folding wallpaper

 Electronics – 14% of the top 100 search volume

Electronics made up 14% of the #PS100 search volume. We saw searches for all sorts of tvs, laptops and mobile handsets.

Mobile handset search is now supported by a bespoke feature we launched back in July, which shows consumers the entire mobile phone landscape allowing them to filter through over 2m buying options (by network, handset, contract type and other key attributes) to find the right package.

Electronics keywords in the #PS100

4k tv

led tv smart tv 32 inch tv
smart tv hp laptops 32 gb  sd card

hd ready tv

moto g5 plus

samsung galaxy s5 26 inch tv 40 inch tv
24 inch tv iPhone 6 32 Gb

sat nav

 Cosmetics – 2% of the top 100 search volume

MAC lipsticks, Estee Lauder perfume and L’Oréal super dust were the most searched terms in this category….. no doubt helped by wedding / summer holiday season!

Cosmetics keywords in the #PS100

mac Lipstick matte estee lauder perfume MAC lipcolour

L’Oreal super dust

 Food and Drink – 2% of the top 100 search volume

The demand for alcoholic beverages keeps a steady growth with people looking for specific brands of their favorites drinks; jameson irish whiskey, tanqueray gin and blackwoods vodka being the top searches.

Food and Drink keywords in the #PS100

jameson irish whiskey prosecco tanqueray gin

blackwoods vodka

 Experience – 1% of the top 100 search volume

Experience is one of the newest categories on our #PS100 with searches ticking up slightly this month with the summer break

Experience keywords in the #PS100

harry potter break for two thames sightseeing cruise

view from the shard

Thanks for taking the time to read our #PS100 monthly article. Pricesearcher is a search engine for products with zero barriers to entry for retailers and brands of all sizes. You can index your products for free with no development work required. To find out more visit our welcome page.

About Ben Morgan

Head of Commercial for Pricesearcher

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